Apple Autonomous Vehicle Layoffs Provide Hints To Project Titans Direction
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The Apple electric car project (codenamed \"Titan\")[1] is an electric car project undergoing research and development by Apple Inc.[2] Apple has yet to openly discuss any of its self-driving research,[3] but around 5,000 employees were reported to be working on the project as of 2018[update].[4] In May 2018, Apple reportedly partnered with Volkswagen to produce an autonomous employee shuttle van based on the T6 Transporter commercial vehicle platform.[5] In August 2018, the BBC reported that Apple had 66 road-registered driverless cars, with 111 drivers registered to operate those cars.[6] In 2020, it is believed that Apple is still working on self driving related hardware, software and service as a potential product, instead of actual Apple-branded cars.[7] In December 2020, Reuters reported that Apple was planning on a possible launch date of 2024,[8] but analyst Ming-Chi Kuo claimed it would not be launched before 2025 and might not be launched until 2028 or later.[9]
After a period of no new reports, car project news flared up again in mid-April 2017, as word spread that Apple was permitted to test autonomous vehicles on California roads.[46] In mid-June, Tim Cook in an interview with Bloomberg TV said Apple was \"focusing on autonomous systems\" but not necessarily leading to an actual Apple car product, leaving speculation about Apple's role in the convergence of three disruptive \"vectors of change\": autonomous systems, electric vehicles and ride-sharing services.[47]
In mid-August, various sources reported that the car project was focusing on autonomous systems, now expected to test its technology in the real world using a company-operated inter-campus shuttle service between the main Infinite Loop campus in Cupertino and various Silicon Valley offices, including the new Apple Park.[48][49][50] Then at the end of August, around 17 former Titan team members, braking and suspension engineers with Detroit experience, were hired by autonomous vehicle startup Zoox.[51][52]
In May 2018, an article in The New York Times reported on major project news.[5] After proposed partnership arrangements with Germany's high-end brands BMW and Mercedes-Benz failed,[5] as did potential alliances with Nissan, BYD Auto, McLaren Automotive, and others, Apple reportedly partnered with Volkswagen to produce an autonomous employee shuttle van based on the T6 Transporter commercial vehicle platform.[5] The T6 Transports would be transformed into autonomous electric versions at VW's Italdesign subsidiary in Turin, Italy, with the frame, wheels, and chassis remaining the same.[5]
While Apple does its best to keep its autonomous vehicles plans secret,[59][60] regulatory filings do provide some factual insight into its activities. In September 2018, Apple was reportedly in third place in the number of California autonomous vehicle permits with 70, behind GM's Cruise (175) and Alphabet's Waymo (88).[60]
As has been previously reported, Apple's car project suffered from delays, internal strife, and leadership issues. According to the people who spoke to The New York Times, there was no clear vision for the Apple Car and there were internal disagreements over whether Apple should pursue an autonomous vehicle or a semiautonomous vehicle and what language should be used for the CarOS software (Swift or C++).
Bob Mansfield took over the car project in mid-2016, and the project shifted from vehicle to software. Many members of the hardware team were laid off, but morale is said to have improved under his leadership now that Apple has a clear focus on an autonomous driving system.
Apple lawyers met with the California DMV in September 2019, along with co-sponsors of the state's autonomous vehicle regulation project, relating to the DMV's rules and guidelines for road-based self-driving vehicle testing.
The next month, Apple fired dozens of employees as part of a project \"reboot\" and a refocus of the project away from a car, and toward the underlying technology behind autonomous vehicles. By October, the exodus was major, with hundreds reportedly departing either on their own accord, reassigned, or cut.
The Apple electric car project (codenamed \"Titan\") is an electric car project undergoing research and development by Apple Inc. Apple has yet to openly discuss any of its self-driving research, but around 5,000 employees were reported to be working on the project (As of 2018). In May 2018, Apple reportedly partnered with Volkswagen to produce an autonomous employee shuttle van based on the T6 Transporter commercial vehicle platform. In August 2018, the BBC reported that Apple had 66 road-registered driverless cars, with 111 drivers registered to operate those cars. In 2020, it is believed that Apple is still working on self driving related hardware, software and service as a potential product, instead of actual Apple-branded cars. In December 2020, Reuters reported that Apple was planning on a possible launch date of 2024, but analyst Ming-Chi Kuo claimed it would not be launched before 2025 and might not be launched until 2028 or later.
After a period of no new reports, car project news flared up again in mid-April, 2017, as word spread that Apple was permitted to test autonomous vehicles on California roads.[39] In mid-June, Tim Cook in an interview with Bloomberg TV said Apple was \"focusing on autonomous systems\" but not necessarily leading to an actual Apple car product, leaving speculation about Apple's role in the convergence of three disruptive \"vectors of change\": autonomous systems, electric vehicles and ride-sharing services.[40]
In mid-August, various sources reported that the car project was focusing on autonomous systems, now expected to test its technology in the real world using a company-operated inter-campus shuttle service between the main Infinite Loop campus in Cupertino and various Silicon Valley offices, including the new Apple Park.[41][42][43] Then at the end of August, around 17 former Titan team members, braking and suspension engineers with Detroit experience, were hired by autonomous vehicle startup Zoox.[44][45]
In May 2018, an article in The New York Times reported on major project news.[30] After proposed partnership arrangements with Germany's high-end brands BMW and Mercedes-Benz failed,[30] as did potential alliances with Nissan, BYD Auto, McLaren Automotive, and others, Apple reportedly partnered with Volkswagen to produce an autonomous employee shuttle van based on the T6 Transporter commercial vehicle platform.[30] The T6 Transports would be transformed into autonomous electric versions at VW's Italdesign subsidiary in Turin, Italy, with the frame, wheels, and chassis remaining the same.[30]
While Apple does its best to keep its autonomous vehicles plans secret,[52][53] regulatory filings do provide some factual insight into its activities. In September 2018, Apple was reportedly in third place in the number of California autonomous vehicle permits with 70, behind GM's Cruise (175) and Alphabet's Waymo (88).[53]
The Apple electric car project (codenamed \"Titan\")[1] is an electric car project undergoing research and development by Apple Inc.[2] Apple has yet to openly discuss any of its self-driving research,[3] but around 5,000 employees were reported to be working on the project as of 2018.[4] In May 2018, Apple reportedly partnered with Volkswagen to produce an autonomous employee shuttle van based on the T6 Transporter commercial vehicle platform.[5] In August 2018, the BBC reported that Apple had 66 road-registered driverless cars, with 111 drivers registered to operate those cars.[6] In 2020, it is believed that Apple is still working on self driving related hardware, software and service as a potential product, instead of actual Apple-branded cars.[7] In December 2020, Reuters reported that Apple was planning on a possible launch date of 2024,[8] but analyst Ming-Chi Kuo claimed it would not be launched before 2025 and might not be launched until 2028 or later.[9]
In mid-August, various sources reported that the car project was focusing on autonomous systems, now expected to test its technology in the real world using a company-operated inter-campus shuttle service between the main Infinite Loop campus in Cupertino and various Silicon Valley offices, including the new Apple Park.[41][42][43] Then at the end of August, around 17 former Titan team members, braking and suspension engineers with Detroit experience, were hired by autonomous vehicle startup Zoox,[44][45] described as \"a robotics company pioneering autonomous mobility as-a-service\".[46]
While Apple does its best to keep its autonomous vehicles plans secret,[53][54] regulatory filings do provide some factual insight into its activities. In September 2018, Apple was reportedly in third place in the number of California autonomous vehicle permits with 70, behind GM's Cruise (175) and Alphabet's Waymo (88).[54] 153554b96e
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